Provide a detailed summary of the following web content, including what type of content it is (e.g. news article, essay, technical report, blog post, product documentation, content marketing, etc). If the content looks like an error message, respond 'content unavailable'. If there is anything controversial please highlight the controversy. If there is something surprising, unique, or clever, please highlight that as well: Title: We tried to run a social media site and it was awful Site: www.ft.com Gain a global perspective on the US and go beyond with curated news and analysis from 600 journalists in 50+ countries covering politics, business, innovation, trends and more.